Chord Company RumourX speaker cable

What Hi-Fi? multiple award winner . The prime all-rounder speaker cable choice for any high-spec sound/vision system. High performance technology with discreet proportions. Tried, tested and recommended by audio manufacturers, custom installers and end-users.

Chord Rumour was our second attempt at producing a speaker cable. The first being a copper and polyethylene flat design in single and bi-wire configuration called Myth/Legend. We were also investigating speaker cables that used silver-plated conductors in combination with PTFE insulation. We had been experimenting with twisted pair conductor configurations, as at the time, heavy gauge parallel conductors were the standard for speaker cables.  By twisting the conductors together, we could hear the noise floor of the system improve. We reached an ideal twist ratio and designed the cable around this.

When we launched Chord Rumour in 1996,  it was one of the smallest speaker cables available (16 AWG). Retailers would take it into their demo rooms looking dubious and come out looking surprised and delighted.  It sounded a lot bigger than it looked.

Our Chord ShawlineX shielded speaker cable shares the same conductors.

Previous versions of Rumour speaker cables used PTFE insulation (often referred to as Teflon™) and until the arrival of Taylon®, this was our “go to” material. Although expensive, PTFE offered the best performance.

Material technology is constantly developing and improving and alternatives to PTFE are now available. While the high cost of Taylon® prevents us from using this in all of our ranges, we were able to find a suitable family of insulation materials known as XLPE (Cross-linked Polyethylene). One version of this material looked particularly interesting and following listening tests, proved to be clearly better than the PTFE in Rumour speaker cable – now known as RumourX.

RumourX Speaker DoP Product Certificate