Matrix Audio was founded by three high school classmates in Xi'an, China, in 2001. Their passion for music and audio equipment led them to create the brand in 2006. Matrix Audio focuses on designing high-performance audio products that balance both listening and aesthetic appeal. The brand emphasizes innovation, offering streaming capabilities and modern designs. In 2018, Matrix Audio refreshed its visual identity with a sleek new logo and color scheme, positioning itself as a leader in high-quality streaming audio products.